Kate Hudson started Fabletics 3 years ago and did an interview with Marie Claire discussing building her empire while under a microscope. She mentioned they had experienced great success extremely fast and because of that, they had to catch up. She also said as the company grew it also became more challenging. Kate said that it’s one thing to try to be on top of everything as a regular founder of a company on poshmark.com, but when you’re a celebrity everything you do is under a microscope.
Kate wanted Fabletics to have active wear that was all inclusive. She wanted it to be for everybody and work to their particular way of working out. Whether it was a person that was a hard core trainer or someone that would take an occasional jog, she wanted to accommodate everyone. Due to many requests, they are also planning on extending their sizes.
Kate said one of the most important things about having a successful company is having a fantastic team. She said you’re as strong as the team you have created. The people that help you run the company and support you are key.
Read more: @fabletics
Flabletics is an online subscription athletic wear store that caters to each individual’s lifestyle and fashion preferences. It was founded by Adam Goldenberg, Don Ressler and Kate Hudson in July 2013. They actually launched the business on October 1, 2013. It originally started out with only women’s clothing, but in June 2015 they launched FL2 which was their new men’s line. This line was introduced by Kate Hudson’s brother Oliver Hudson. In March of 2016 they added dresses and swimsuits to their products.
In addition to the online store on mysubscriptionaddiction.com, there were regular retail stores in several locations. They started out in malls in several locations. They have locations in New Jersey, Cincinnati, Newark, St. Louis, and Woodland Hills.
Learn more about Fabletics: https://www.pinterest.com/fabletics/